For this University brief, we were asked to reimagine a space of our choosing. I chose the now derelict Shredded Wheat factory in Welwyn Garden City as this is an Art Deco listed building with lots of character.
Tourists would often ask for a ticket to ‘The Wheat’ when coming to Welwyn Garden as this was a local landmark.
The thought was to reimagine this into housing to bring the community together again. The apartments would feature wallpapers created from ‘The Wheat’ Logo I designed. The building will also host an art club for children in the local area to be a part of, teaching them to live art and not to neglect it, preventing another Art Deco building from being derelict again in the future!